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Case studies/Biosynth
Biosynth logo
Health and Life Sciences · Sales Cloud, Service Cloud

Biosynth: Salesforce delivered by Ignyto.

Ignyto implemented Sales Cloud and Service Cloud for Biosynth, a health and life sciences business.

Region
Global
Industry
Health and Life Sciences
Company size
501-1,000 employee

Looking for a Salesforce partner? Ignyto is a Salesforce Summit partner with 115 Salesforce certifications and more than 1,000 projects delivered, working with health and life sciences organisations from London, Manchester and Dublin. See what we implement or read all 80 case studies.

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01 — About the customer

Biosynth is a global life sciences company supplying critical raw materials and end-to-end custom synthesis and manufacturing services to the pharmaceutical, diagnostics, vaccine and research sectors. Founded in 1966 and headquartered in Switzerland, the firm operates sites across Europe, the US and Asia, specialising in complex chemicals, peptides and key biologics to support R&D and regulated production.

02 — Requirements and challenges

Biosynth were experiencing limitations with its existing CRM, which made it difficult to scale and work efficiently. Key customer data was spread across systems, manual data entry was time-consuming, and sales and service teams lacked a single, reliable view of customers and activities. The business needed a modern platform that could streamline customer interactions, improve visibility across teams, and support future growth without adding operational complexity.

03 — What Ignyto built
  • Biosynth now has a scalable, centralised platform that supports both Sales and Service teams.
  • Customer information is easier to capture, manage and report on, reducing reliance on manual processes and improving data quality.
  • Teams now have clearer visibility into Leads, Accounts, Opportunities and Cases with one unified system.
Products implemented
Sales Cloud →Service Cloud →
04 — What changed

What the platform changed.

01

Biosynth now has a scalable, centralised platform that supports both Sales and Service teams.

02

Customer information is easier to capture, manage and report on, reducing reliance on manual processes and improving data quality.

03

Teams now have clearer visibility into Leads, Accounts, Opportunities and Cases with one unified system.

Biosynth logo

“The Ignyto team was friendly and supportive in guiding us through our Salesforce development and implementation. As this was the first time anyone at Biosynth had gone through this process, we had many questions, each of which was addressed promptly and thoroughly by the Ignyto team.”

Biosynth · Health and Life Sciences
05 — Integration

Integration, where the systems need it.

Salesforce rarely stands alone. Ignyto builds the integration layer in-house — MuleSoft certified, with native APIs where a connector does the job.

How we approach integration →
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